Strong infographic design is not just about adding icons to text. The content needs an intentional reading order, clear emphasis and a visual system that helps the audience understand what matters first, next and last.
Audience & purposeWho needs to understand the content and what should they take away?
Content hierarchyWhich facts, sections and messages deserve the strongest visual emphasis?
Data treatmentWhich numbers need charts, comparisons, callouts or simpler supporting visuals?
Channel constraintsHow should the layout behave for web, PDF, presentation or social use?