| Digital marketing visual | Platform, dimensions, copy, CTA, brand assets | Message hierarchy, focal point, safe area, responsiveness to format | PNG/JPG and agreed editable file | Dimensions, readability, compression, brand consistency |
| Print collateral | Final copy, trim size, printer specification, imagery | Page structure, margins, image quality, print hierarchy | Print-ready PDF plus agreed source file | Bleed, trim, resolution, colour mode, embedded assets |
| Brand / identity asset | Brand name, positioning context, use environments, references | Distinctiveness, scalability, typography, colour behaviour | Vector and raster variations as agreed | Small-size legibility, monochrome use, export consistency |
| Presentation / document visual | Content, audience, slide/page count, brand rules | Information hierarchy, pacing, chart/diagram treatment | PDF and editable presentation/document file where agreed | Consistency, editability, screen readability, image quality |