Marketing Automation

Turn Repetitive Follow-Up Into Marketing Automation That Moves Leads Forward

4.8/5 Trusted by 1,250+ digital customers and businesses

Connect lead capture, segmentation, nurture, qualification and CRM handoffs into a clear workflow your team can understand, test and manage. Rudrriv builds practical automation around your customer journey rather than adding tools for the sake of it.

Trigger-based workflows Lead nurture & routing CRM handoff logic Testing & documentation
4.8/5Google trust signal
1,250+ TrustedDigital customers and businesses
From $50 USDFocused entry-level automation setup
5–7 Working DaysStandard listed-plan delivery
Global ServiceQuality-focused scope, test and handover
Marketing Automation Plans

Start With the Workflow You Need Now

Choose a focused automation build, a connected nurture system, or a broader lifecycle setup. Every listed plan is scoped around defined workflows and a clear handover.

Single Flow Setup

For a focused automation need

$50USD / project

Build one useful trigger-to-action workflow for a clearly defined marketing use case.

  • 1 defined automation workflow
  • 1 primary platform
  • Up to 4 trigger/action steps
  • Basic field mapping or segment rule
  • End-to-end functional test
  • Short handover notes
Delivery5–7 working days
Choose Single Flow

Nurture & Handoff System

For growing lead pipelines

$195USD / project

Connect capture, nurture and sales handoff logic across a small but meaningful customer journey.

  • Up to 3 automation workflows
  • Up to 2 connected tools or systems
  • Conditional branching where supported
  • Lead tagging or simple scoring logic
  • CRM / owner handoff workflow
  • QA checklist and documentation
Delivery5–7 working days
Choose Nurture System

Lifecycle Automation Build

For a broader connected journey

$395USD / project

Create a multi-workflow lifecycle covering acquisition, nurture, qualification, handoff and follow-up.

  • Up to 5 automation workflows
  • Up to 3 connected tools or systems
  • Multi-stage nurture and handoff logic
  • Data mapping and error-path checks
  • Tracking setup where supported
  • Handover walkthrough and documentation
Delivery5–7 working days*
Choose Lifecycle Build

Third-party software subscriptions, paid messaging or email usage, premium connectors and custom development are not included unless explicitly added to the agreed scope. *Complex integrations may require a separately confirmed timeline.

Need a custom service or scope?

Not Able to Find the Right Service or Price?

Get in touch with our expert. Tell us what you need, and we'll help identify the most suitable service, scope and pricing for your requirement.

Discuss Your Requirement
How We Work

How the Marketing Automation Process Works

Automation is most useful when the logic is designed before the clicks. We map the journey, build the workflow, test the handoffs and document what your team needs to know.

1. Map the Journey

Define the trigger, customer stage, desired action and business owner.

2. Define Logic

Set segments, conditions, branches, fields, timing and stop rules.

3. Build Workflows

Configure actions, integrations, handoffs and lifecycle updates.

4. Test & Validate

Run agreed scenarios and check data, branches, timing and ownership.

5. Handover

Document the workflow, key rules and operational points for your team.

Automation Blueprint

Build Around the Customer Lifecycle, Not a Collection of Random Tasks

A well-structured automation has a reason to start, a rule for what happens next, a clear owner and a sensible exit. That makes the workflow easier to manage and less likely to create duplicate or conflicting actions.

Faster first responseTrigger the next action when a lead enters the journey.
Consistent nurtureKeep follow-up timing and sequence logic structured.
Clearer handoffsRoute qualified contacts to the right owner or stage.
More visible logicDocument what starts, stops and changes each workflow.

Example lifecycle automation map

Illustrative logic
Lead Capture
Form submittedSource recordedOwner field set
Nurture
Welcome messageTimed follow-upContent branch
Qualification
Intent signalScore / tagPriority segment
Sales Handoff
CRM stage updateOwner alertTask created
Follow-Up
Outcome recordedRe-entry ruleRe-engagement path
Common Automation Use Cases

Automate the Moments Where Leads Commonly Stall

The best starting point is usually a specific point in the journey where speed, consistency or handoff quality matters.

Lead Capture & First Response

Capture enquiry data, tag the source and trigger the right immediate response or internal notification.

Acquisition

Welcome & Nurture Sequences

Move new contacts through timed follow-up based on their entry point, segment or engagement.

Nurture

Lead Qualification & Scoring

Apply agreed rules to identify higher-intent contacts and update their status or priority.

Qualification

Sales Handoff & Routing

Create a structured transition from marketing activity to CRM stage, task or assigned owner.

Handoff

Follow-Up & Re-Engagement

Re-contact prospects or customers after an agreed period, status change or inactivity trigger.

Retention

Internal Marketing Operations

Automate campaign alerts, data updates, lead notifications and recurring workflow tasks.

Operations
What You Receive

A Working Automation With the Logic Explained

Deliverables are tied to the selected plan and agreed workflow rather than a generic checklist.

  • Mapped trigger, conditions, actions and exit rules
  • Configured automation workflows within the agreed platform scope
  • Data-field, segmentation and handoff mapping relevant to the workflow
  • Functional testing against agreed scenarios
  • Workflow notes or handover documentation
  • Clear list of platform dependencies, limits or follow-up items identified during the build
What We Need From You

Good Inputs Make Better Automation

The workflow is only as clear as the business rules and access behind it.

  • Business objective and customer journey stage
  • Current lead sources, forms, lists or campaign entry points
  • Desired messages, timing, owner actions and follow-up rules
  • Required platform access and available integration permissions
  • CRM fields, segment definitions and any existing scoring criteria
  • Consent, suppression and operational rules that must be respected
Quality & Control

Automation Should Be Reliable Before It Becomes Invisible

Before handover, the agreed workflow is checked against the logic it is supposed to execute. Testing depth varies by plan and platform, but the goal is the same: reduce avoidable errors in triggers, data movement and handoffs.

Trigger checkDoes the workflow start under the intended condition?
Branch checkDo segments and conditions take the expected path?
Data checkDo required fields update or map correctly?
Handoff checkDoes the next person, system or stage receive the right action?
Frequently Asked Questions

Questions Before You Automate

Practical answers on scope, tools, pricing, timing, testing and what happens before a workflow goes live.

What is included in a marketing automation setup?

Scope can include workflow mapping, trigger and action configuration, segmentation rules, field mapping, lead handoff logic, testing, documentation and a handover summary. The exact inclusions depend on the selected plan and the platforms involved.

Can you work with our existing CRM or email platform?

Yes, when the required access, features and integration options are available. Rudrriv confirms platform compatibility and the exact connection method during scope review before implementation begins.

Do your prices include software subscriptions?

No. The service prices cover the agreed automation setup work. Third-party software subscriptions, paid messaging or email usage, premium connectors and other platform charges are separate unless specifically included in a custom scope.

How long does marketing automation setup take?

The standard delivery window is 5–7 working days for the listed plans. Complex integrations, data cleanup, approval dependencies or custom development can require a separately confirmed timeline.

Can you automate lead nurturing and sales handoffs?

Yes. A workflow can be designed to capture a lead, apply segmentation, trigger nurture actions, update lifecycle fields and route qualified contacts to the appropriate sales or CRM stage when the selected tools support those actions.

Can you build more than one automation workflow?

Yes. The mid and higher plans include multiple workflows, while larger multi-brand, multi-market or heavily integrated requirements can be scoped as a custom engagement.

What do you need from us before work starts?

Useful inputs include the business objective, customer journey, current lead sources, desired triggers and actions, platform access, CRM fields, audience rules, existing messages or templates, consent requirements and the people who approve the final workflow.

Will you test the automation before handover?

Yes. The agreed workflow is checked against its trigger, data mapping, branching logic, actions and expected handoff path. The depth of test scenarios depends on the plan and platform capabilities.

Do you guarantee more leads or sales?

No. Marketing automation can improve consistency, speed and process execution, but commercial outcomes also depend on audience quality, offer strength, messaging, traffic, data quality, platform configuration and sales follow-up.

Can you improve an automation that already exists?

Yes. Existing workflows can be reviewed for broken triggers, duplicated actions, unclear segmentation, missed handoffs, unnecessary steps and reporting gaps, then refined within the agreed scope.

Automation Brief

Tell Us What Should Happen Automatically

You do not need a technical specification. Describe where a customer enters the process, what should happen next and where your team currently loses time or consistency.

Entry PointWebsite form, lead ad, CRM stage, purchase, event registration or another trigger.
Desired WorkflowWhat should happen, in what order, and which conditions change the route.
Systems & HandoffsTell us which tools, CRM fields, owners or teams need to receive data or actions.
Timing & ScopeShare the target launch date, number of workflows and any fixed campaign dependency.
Marketing Automation Enquiry

Request an Automation Scope Review

Share your contact details, current setup and workflow requirement. We will use the information to assess the right listed plan or confirm whether a custom scope is more suitable.

Security check What is 3 + 5?

Please avoid sending highly sensitive or confidential information in the first enquiry. Describe the workflow requirement first; access and project files can be handled through the agreed delivery process after scope review.