Decouple the customer experience from your commerce backend and build a faster, more flexible storefront with modern frontend technology, API-first integrations and a codebase your team can keep evolving.
Pricing separates a focused headless storefront from broader composable-commerce work so you can begin with a defined outcome and expand only where the architecture justifies it.
For an existing commerce backend that needs a lean, modern customer-facing storefront or proof-of-concept.
For growing stores that need richer merchandising, content, analytics and selected integrations around the commerce backend.
For multi-market, high-integration or migration-heavy requirements where the architecture must be designed around several business systems.
Starter pricing assumes an existing commerce backend, available API access and a clearly defined scope. Platform subscriptions, paid apps, third-party licences, data migration volume and complex custom logic are scoped separately.
Headless projects work best when architecture decisions are made before visual implementation, and when checkout, content, analytics and integrations are tested as one connected experience.
Confirm business goals, existing platform, catalogue scale, checkout constraints, content workflows and the reason for going headless.
Define the frontend, APIs, content source, search, deployment target, integrations, environments and data ownership boundaries.
Implement responsive customer journeys for navigation, collections, product detail, cart and agreed conversion-critical experiences.
Connect commerce services, CMS, analytics and selected third-party systems with clear loading, error and fallback behaviour.
Test responsive layouts, catalogue states, checkout handoff, metadata, events, accessibility basics and performance bottlenecks.
Release to the agreed environment, confirm production behaviour and provide source-code, deployment and integration handover notes.
A headless storefront is more than a React interface. The value comes from how the frontend, commerce engine, content systems, search, analytics and checkout behave together.
The storefront remains customer-facing while the backend services continue to own the data and business capabilities they are best suited to manage.
The responsive frontend customers use across devices and campaigns.
The contracts that move data and actions between frontend and services.
The systems that retain ownership of products, content, transactions and operations.
Headless is strongest when flexibility, performance strategy or system integration matters enough to justify a separate frontend codebase.
The exact stack is selected from the backend you already have, the frontend experience you need and the systems your team must continue operating after handover.
Integration scope is confirmed before development so the storefront does not become a collection of late-stage plug-ins.
A separate storefront creates more control, but also more responsibility. The build needs deliberate handling of rendering, caching, metadata, credentials, events and release workflows.
Reduce unnecessary client-side work and plan for fast customer-facing routes.
Keep important commerce pages crawlable, canonical and migration-aware.
Keep secrets, tokens and privileged capabilities away from the browser where possible.
Separate staging and production so customer-impacting changes can be reviewed.
The architecture is most useful when there is a clear business reason to separate the storefront from the platform theme.
Replace a heavy theme or plugin-dependent frontend while retaining the current commerce backend and checkout capabilities.
D2C / EcommerceBlend editorial storytelling, landing pages and structured content with product discovery and commerce actions in one frontend.
Content-rich brandsCreate region-aware experiences around markets, language, content or catalogue rules while keeping common backend services connected.
Global commerceConnect best-fit systems for commerce, CMS, search, PIM, CRM and analytics instead of depending on a single platform for every capability.
Complex operationsUse common commerce services behind web, app and other digital touchpoints that need consistent product and transaction data.
OmnichannelModernize the customer-facing layer first, then change backend services in stages where business value justifies the migration.
Legacy modernizationA tightly scoped storefront, a series of integration sprints and a long-term commerce roadmap require different delivery structures.
Discuss Your Delivery ModelThe right architecture depends on your platform, checkout needs, content workflow, integrations, traffic profile and the team that will own the system after launch.
Headless commerce separates the customer-facing storefront from the commerce backend. The storefront communicates with products, cart, checkout, content, search and other services through APIs, allowing teams to change the experience without rebuilding the commerce engine.
A headless storefront can be connected to platforms such as Shopify, BigCommerce, WooCommerce or API-first commerce engines such as Medusa, depending on the current stack, checkout requirements, catalogue complexity and integration needs.
Not for every headless storefront. The right Shopify plan depends on checkout customization, B2B needs, automation, markets and other platform features. The architecture should be scoped around the capabilities you actually need.
Common choices include React-based frameworks such as Next.js and Shopify Hydrogen. The final selection depends on hosting, rendering, content workflows, developer ownership and the commerce backend.
Yes. The storefront can be connected to a suitable headless CMS so marketing teams can manage landing pages, editorial content, navigation and campaign content without changing the commerce backend.
Where the commerce platform supports hosted checkout, the headless storefront can hand customers into that checkout while keeping products, inventory, discounts and order processing connected to the existing commerce engine.
Yes. A migration can be phased so the current store remains available while the new storefront is built, tested and validated. Redirects, analytics, catalogue behavior, integrations and checkout flows should be checked before launch.
A tightly defined starter or proof-of-concept scope can be planned around the supplied 5–7 working day delivery window when access, content and requirements are ready. Larger storefronts, migrations and multi-system integrations require a separately confirmed timeline.
Technical SEO can include indexable server-rendered pages, metadata, canonical URLs, structured data, sitemap and robots handling, redirect planning, crawl controls and performance optimization appropriate to the chosen framework.
Yes. Analytics, tag management, consent tooling, CRM, email platforms, reviews, loyalty tools and other approved services can be connected through the frontend, backend or server-side event flows according to the implementation.
The agreed handover can include the storefront codebase, environment and deployment notes, integration references and practical documentation needed for the client or another development team to maintain the implementation.
A standard theme or conventional ecommerce build can be a better choice when the required customer experience is already supported, the business does not need complex integrations or multiple channels, or the ongoing engineering overhead would outweigh the benefits.
Share your contact details and current setup. We will review the storefront scope, APIs, integrations and deployment requirements before confirming the right plan or a custom engagement.
