| Website maintenance plan | Scope, service categories, priority levels, support hours, exclusions and escalation process | Service document | Onboarding | Website inventory, priorities and approval contacts |
| Baseline website audit | CMS, plugins, themes, integrations, forms, tracking, security settings and performance observations | Audit report and issue backlog | Assessment | Admin access, hosting details and current documentation |
| Update and release log | Approved updates, changes made, testing performed, issues found and rollback notes | Change log | Ongoing maintenance | Approval for updates and access to staging or production |
| Content and page update support | Text, image, layout, landing page, product, form and navigation updates within agreed scope | Completed tickets and page records | Production support | Approved content, assets and acceptance criteria |
| Bug fix queue | Issue triage, severity, estimated effort, assigned owner, resolution notes and status | Ticket board | Ongoing support | Issue details, screenshots and reproduction steps |
| Backup verification notes | Confirmation of backup availability, frequency, restore-point awareness and escalation concerns | Maintenance report | Monthly or agreed cadence | Hosting or backup tool access |
| Security hygiene checklist | Access review, update status, credential practice, suspicious activity escalation and recommended improvements | Checklist and notes | Monthly or agreed cadence | Access policy, user list and security tool information |
| Performance health summary | Speed observations, Core Web Vitals signals, uptime alerts, error patterns and recommended actions | Report and backlog | Reporting | Analytics, Search Console and monitoring access |
| Technical SEO maintenance checks | Indexing signals, redirects, broken links, metadata review, sitemap checks and structured data observations | Checklist and issue list | Ongoing maintenance | SEO priorities and relevant platform access |
| Monthly maintenance report | Completed work, open risks, upcoming priorities, SLA notes, dependency status and recommendations | Executive-friendly report | Monthly review | Business priorities and feedback on outstanding issues |